While receiving various degrees in design, Esra quickly observed the many challenges that designers faced on their path to becoming talented visionaries with their own profitable design practice. Determined to tackle these issues, she discovered a grey area. Esra was focused on supplying what was needed by bridging the gap between the business and design world. Armoured with the ability to transform a vision into a long-lasting and impactful mark in the world of design with considerable direction, she founded the Esra Lemmens Agency.
Esra established her agency to obtain an exclusive objective that enabled designers to realise their full potential position themselves and their products according to the four C’s in her book ‘Conceptual Commercialism - Commercial Conceptualism’. Esra’s background in art and design enhance her ability to connect with her clients and bring their optimal visions to fruition. The agency seeks to represent them in a unique way, both customised and optimised through intellectual collaborations with studios, platforms, events, labels, museums, cultural organisations, government entities and other resources applicable to client goals.